{"id":781,"date":"2025-12-06T20:12:07","date_gmt":"2025-12-06T18:12:07","guid":{"rendered":"https:\/\/www.scm4ecr.com\/?page_id=781"},"modified":"2025-12-06T20:16:42","modified_gmt":"2025-12-06T18:16:42","slug":"conference-2015-the-new-challenges-of-digital-world-consumer-engagement-in-supply-chain-management-for-efficient-consumer-response","status":"publish","type":"page","link":"https:\/\/www.scm4ecr.com\/index.php\/past-conferences-symposiums\/past-conferences\/conference-2015-the-new-challenges-of-digital-world-consumer-engagement-in-supply-chain-management-for-efficient-consumer-response\/","title":{"rendered":"Conference 2015 – The New Challenges of Digital World: Consumer Engagement in SUPPLY CHAIN MANAGEMENT for Efficient Consumer Response"},"content":{"rendered":"\n

Program<\/strong><\/h3>\n\n\n\n
\n\n\n\n
The New Challenges of Digital World: Consumer Engagement in SUPPLY CHAIN MANAGEMENT for Efficient Consumer Response<\/strong>
30 October 2015<\/strong><\/h5>\n\n\n\n
\n\n\n\n

International Conference Center \u2013 \u201eValahia\u201d University of T\u00e2rgovi\u0219te<\/p>\n\n\n\n

09.30 \u2013 9.45<\/td>Registration<\/td><\/tr>
 <\/td>Opening session<\/td><\/tr>
9.45 \u2013 10.00<\/td>Official opening \u2013 Welcome speech<\/td><\/tr>
10.00 \u201310.30On \u2013 site10.30 \u2013 11.00<\/td>Keynotes
Virgil POPA<\/strong>Consumer Engagement in Digital Shopping.The Rethinking Supply Chain Management through Omni-Channel<\/a>Future technologies for Digital Shopping and Consumer Engagement. Case Study<\/td><\/tr>
 1st Plenary session<\/td><\/tr>
11.00 \u201311:30
On \u2013 line<\/td>		Ion Nicolae ST\u0102NCEL, Claudia SURUGIU<\/strong> \u2013 Communication technologies used in driver assisted truck platooning<\/a><\/td><\/tr>
\u00a011:30 \u201312.00
On \u2013 line<\/td>		 Aleksander PABIAN, Marta STAROSTKA-PATYK<\/strong> \u2013 New Old Stock Products\u2019 Distribution<\/a><\/td><\/tr>
12.00 \u2013 12.30
On \u2013 line<\/td>		Florin NEM\u0162ANU, Joern SCHLINGENSIEPEN, Dorin BURETEA<\/strong> \u2013 Cloudification of urban logistics<\/a><\/td><\/tr>
12:30 \u201313:00
On \u2013 line<\/td>		Dagmara BUBEL<\/strong> \u2013 Academic Library Management in the Context of Customer Relationship Management (CRM)<\/a><\/td><\/tr>
13.00 \u2013 14.00<\/td>Lunch<\/td><\/tr>
2nd Plenary session<\/td><\/tr>
14:00 \u201314:30
On \u2013 line<\/td>		Mihaela \u015eTE\u0162<\/strong> \u2013 Strengths and issues in implementation of technological solutions in logistics of freight distribution<\/a><\/td><\/tr>
14.30 \u2013 15.00
On \u2013 site<\/td>		C\u0103lin VEGHE\u0218<\/strong> \u2013 Privacy Related Aspects of the Efficient Consumer Response \u2013 An Empirical Approach<\/a><\/td><\/tr>
15:00 \u201315:30
On \u2013 site<\/td>		Dorina Antoaneta T\u0102N\u0102SESCU, Nicoleta Valentina FLOREA, Irina Antoaneta T\u0102N\u0102SESCU<\/strong> \u2013 e-Communication and e-Development, Efficient Response For Customer Expectations Into An E-Economy Environment<\/a><\/td><\/tr>
15:30 \u201315.45
On \u2013 line<\/td>		Mariana Rodica \u0162\u00ceRLEA<\/strong> \u2013 The Importance of Informatic Simulations in the Case of Life Insurances<\/a><\/td><\/tr>
15:45 \u201316:00<\/td>Coffee Break<\/td><\/tr>
16:00 \u2013 16.30
On \u2013 line<\/td>		Gheorghe MINCULETE, Polixenia OLAR<\/strong> \u2013 Approaches to the Ways of Concretizing Electronic Commerce<\/a><\/td><\/tr>
16.30 \u2013 17.00
On \u2013 site<\/td>		Mirela Octavia S\u00ceRBU<\/strong> \u2013 Representative virtual merchandising techniques in the fashion industry in the context of optimising the assortment<\/a><\/td><\/tr>
17.00 \u2013 17.30
On \u2013 site<\/td>		Iuliana BUCUR, Virgil POPA, Dorina T\u0102N\u0102SESCU<\/strong> \u2013 Reverse Supply Chain Management. Case study: Retail \u2013 S.C. Natura S.A.<\/a><\/td><\/tr>
17.30 \u2013 18.00On \u2013 site<\/td>Monica C\u0102PRARU, Virgil POPA<\/strong> \u2013 New Digital Technologies in Shopper Marketing. The Utilisation of Omnichannel. Case Study: Catering Industry<\/td><\/tr>
18.00 \u2013 18.15On \u2013 line<\/td>Lis TOMASZ<\/strong> \u2013 Knowledge as an Optimization Factor of Company Logistics Management<\/a><\/td><\/tr>
18.15 \u2013 18.30On \u2013 line<\/td>Petar RADANLIEV<\/strong> \u2013 Methodology for Engineering the Green-Field Supply Chain Architecture and Design: Taxonomy of Approaches<\/td><\/tr>
18.30 \u201318.45On \u2013 line<\/td>Miranda Petronella VLAD<\/strong> \u2013 Facilities of the Electronic Card<\/a><\/td><\/tr>
18.45 \u2013 19.00<\/td>Final Conclusions<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
09.30 \u2013 9.45<\/td>Registration<\/td><\/tr>
 <\/td>Opening session<\/td><\/tr>
9.45 \u2013 10.00<\/td>Official opening \u2013 Welcome speech<\/td><\/tr>
10.00 \u201310.30
On \u2013 site
10.30 \u2013 11.00<\/td>		Keynotes
Virgil POPA<\/strong>Consumer Engagement in Digital Shopping.The Rethinking Supply Chain Management through Omni-Channel<\/a>Future technologies for Digital Shopping and Consumer Engagement. Case Study<\/td><\/tr>
 1st Plenary session<\/td><\/tr>
11.00 \u201311:30
On \u2013 line<\/td>		Ion Nicolae ST\u0102NCEL, Claudia SURUGIU<\/strong> \u2013 Communication technologies used in driver assisted truck platooning<\/a><\/td><\/tr>
\u00a011:30 \u201312.00
On \u2013 line<\/td>		 Aleksander PABIAN, Marta STAROSTKA-PATYK<\/strong> \u2013 New Old Stock Products\u2019 Distribution<\/a><\/td><\/tr>
12.00 \u2013 12.30
On \u2013 line<\/td>		Florin NEM\u0162ANU, Joern SCHLINGENSIEPEN, Dorin BURETEA<\/strong> \u2013 Cloudification of urban logistics<\/a><\/td><\/tr>
12:30 \u201313:00
On \u2013 line<\/td>		Dagmara BUBEL<\/strong> \u2013 Academic Library Management in the Context of Customer Relationship Management (CRM)<\/a><\/td><\/tr>
13.00 \u2013 14.00<\/td>Lunch<\/td><\/tr>
2nd Plenary session<\/td><\/tr>
14:00 \u201314:30
On \u2013 line<\/td>		Mihaela \u015eTE\u0162<\/strong> \u2013 Strengths and issues in implementation of technological solutions in logistics of freight distribution<\/a><\/td><\/tr>
14.30 \u2013 15.00
On \u2013 site<\/td>		C\u0103lin VEGHE\u0218<\/strong> \u2013 Privacy Related Aspects of the Efficient Consumer Response \u2013 An Empirical Approach<\/a><\/td><\/tr>
15:00 \u201315:30
On \u2013 site<\/td>		Dorina Antoaneta T\u0102N\u0102SESCU, Nicoleta Valentina FLOREA, Irina Antoaneta T\u0102N\u0102SESCU<\/strong> \u2013 e-Communication and e-Development, Efficient Response For Customer Expectations Into An E-Economy Environment<\/a><\/td><\/tr>
15:30 \u201315.45
On \u2013 line<\/td>		Mariana Rodica \u0162\u00ceRLEA<\/strong> \u2013 The Importance of Informatic Simulations in the Case of Life Insurances<\/a><\/td><\/tr>
15:45 \u201316:00<\/td>Coffee Break<\/td><\/tr>
16:00 \u2013 16.30
On \u2013 line<\/td>		Gheorghe MINCULETE, Polixenia OLAR<\/strong> \u2013 Approaches to the Ways of Concretizing Electronic Commerce<\/a><\/td><\/tr>
16.30 \u2013 17.00
On \u2013 site<\/td>		Mirela Octavia S\u00ceRBU<\/strong> \u2013 Representative virtual merchandising techniques in the fashion industry in the context of optimising the assortment<\/a><\/td><\/tr>
17.00 \u2013 17.30
On \u2013 site<\/td>		Iuliana BUCUR, Virgil POPA, Dorina T\u0102N\u0102SESCU<\/strong> \u2013 Reverse Supply Chain Management. Case study: Retail \u2013 S.C. Natura S.A.<\/a><\/td><\/tr>
17.30 \u2013 18.00
On \u2013 site<\/td>		Monica C\u0102PRARU, Virgil POPA<\/strong> \u2013 New Digital Technologies in Shopper Marketing. The Utilisation of Omnichannel. Case Study: Catering Industry<\/td><\/tr>
18.00 \u2013 18.15
On \u2013 line<\/td>		Lis TOMASZ<\/strong> \u2013 Knowledge as an Optimization Factor of Company Logistics Management<\/a><\/td><\/tr>
18.15 \u2013 18.30
On \u2013 line<\/td>		Petar RADANLIEV<\/strong> \u2013 Methodology for Engineering the Green-Field Supply Chain Architecture and Design: Taxonomy of Approaches<\/td><\/tr>
18.30 \u201318.45
On \u2013 line<\/td>		Miranda Petronella VLAD<\/strong> \u2013 Facilities of the Electronic Card<\/a><\/td><\/tr>
18.45 \u2013 19.00<\/td>Final Conclusions<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

CONFERENCE MOMENTS<\/a><\/strong><\/h2>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

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